Caitlin Clark generated $11.1 million in income with 99 percent of it earned off the WNBA court. Clark’s WNBA salary and bonus is approximately $100,000. Clark was the No. 1 overall pick and had a 2024 base salary of $76,535 as part of a four-year, $338,056 deal.
Clark had an estimated $11 million in endorsement earnings, including her NIL money while at Iowa during the first part of 2024. She currently has sponsorship deals with Nike, Gatorade, State Farm, Wilson, Hy-Vee, Xfinity, Gainbridge, Lilly and Panini. Nike is Clark’s most valuable endorsement deal at more than $3 million per year over eight years.
The WNBA players opted out of the final year of their collective bargaining agreement.